EPISODE 04 - Princess disruption

November 21, 2018
EPISODE 04 - Princess disruption

Yannic goes to New York to find out how Uber disrupted the taxi industry in the city, meets Princess and finds out why, sometimes, it is important to have a toothpick in your car. 

Ride-sharing app, Uber, came to New York City in 2011 and completely disrupted the taxi industry. Ever since, the number of Ubers has outgrown taxis, and today the ride-hail app generates more rides than traditional black cabs. While Uber faced a massive backlash in many European countries, it would seem that it has remained unchallenged in the Big Apple. 

In this episode,  Yannic heads to New York to find out how Uber has changed the market,  what the future of taxi industry might look like and how the design thinking approach might help to solve the "Taxi vs. Uber" controversy. 

Bosch Alumni Network Event:
Design Thinking & Public Policy - Uber & Co. vs Taxi
New York city
October 2018

Music in this episode:

The road we used to travel when we were kids by Komiku
Under Suspicion by Lee Rosevere
Pretending you care by Autumn keys 
Kleiner Trauermarsch in c-Moll KV 453a (Walter Gieseking) by Mozart